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Back to Glossary

Distributed Infrastructure

A system design where email services and resources are spread across multiple servers or data centers rather than being concentrated in a single location. This approach enhances reliability, scalability, and performance by distributing the workload and reducing the risk of a single point of failure. Distributed systems can improve deliverability and resilience by ensuring that email sending, receiving, and storage functions are managed across various geographic regions or servers. This distribution helps handle high volumes of email traffic, balances the load during peak times, and provides redundancy to maintain service continuity in case of hardware failures or other issues. Overall, distributed infrastructure supports more robust and efficient email operations, contributing to better service reliability and user experience.

Related Terms

Cold Email

A cold email is an unsolicited message sent to introduce a product or service, build relationships, or generate leads. It should be personalized, concise, value-driven, and include a clear call-to-action.

Dedicated IP

A dedicated IP is an exclusive IP address, offering better reputation control, consistency, and custom authentication. It improves deliverability but shared IPs can benefit smaller or new senders.

Deliverability

Email deliverability is the ability to reach inboxes instead of spam. It depends on sender reputation, content quality, authentication (SPF, DKIM), and list hygiene, ensuring marketing emails are received.

DKIM (DomainKeys Identified Mail)

DKIM is an email authentication method that uses a digital signature to verify sender identity and prevent spoofing. It enhances security, improves deliverability, and protects domain reputation.

DNS (Domain Name System)

DNS is a system that translates domain names into IP addresses, allowing computers to communicate. It enables easy web access by resolving names to addresses through a network of DNS servers.
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